Integrating OptiMonk campaigns with Act-On

You can easily integrate OptiMonk with Act-On and use their marketing tools to interact with OptiMonk by following these steps. It may come handy if you run marketing campaigns on a regular basis, so that the subscribers who signed up via OptiMonk will also get news about your upcoming promotions and news.

To start, please follow the next steps:

  1. In your Campaign Settings page on OptiMonk Integrations segment, choose Act-On from the menu. Enter your Act-On username and password. Don’t worry, we don’t store your Act-On password information, we only use this for authentication. Once you’ve entered your information, click on the Done button.

  2. In case you’ve already created lists before, you can choose a list from the List Name drop-down menu. Any subscribers to this campaign will be added to this list.

  3. In your Act-On account, Click on Contacts and then Standard Field Names from Your account menu that appears.


  4. You can use a field which has been created before, or you can create a new field to store the value ’OptiMonk’. Once you have the field you want to use, copy the name of the field.


  5. Paste the name into the Source Field Name field on the admin page at OptiMonk.

This is how a subscriber from OptiMonk will appear in your list at Act-On. Note in particular the Source column:


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