The Spent on pages rule — Seconds spent on current page — is useful when you want to give visitors some time to look at a subpage before your message appears. You set the number of seconds a visitor has to spend on the current page to qualify for the campaign.
As the editor puts it: Use this field to give visitors a certain amount of time to view the subpage before displaying the popup.
Set the rule up
Open Campaigns in the left menu and click the campaign you want to edit.
Open the Settings tab of the campaign.
Scroll to Who should see the popup and click Add new rule.
Pick Spent on pages from the list.
This is a very simple rule: one number. The row reads Spent at least … seconds on the current page — type the number of seconds (it opens at 10; anything from 0 to 3600 is allowed).
Click Save in the rule window, then Save changes in the bar at the bottom of the page.
On a campaign that is already published, the saved rule is pushed to the live campaign, so you don't have to publish again.
💡 You can also ask the assistant on the right — "only show it after 20 seconds on the page".
How the timer works
The timer starts when the visited page has loaded. While visitors browse your website they will probably open several URLs — different pages of your site — and the timer resets and starts again on every new page. So the rule is about the page the visitor is on right now, not about the visit as a whole.
If you want to measure the whole visit instead, use the Spent on site rule (Seconds spent browsing) — see Who to show? - Spent on site.
💡 There is a trigger that counts seconds too: After a delay fires the campaign once the visitor has spent X seconds on the page. The difference is what they are for — the trigger decides when the campaign fires, this rule is a condition the visitor has to meet for the campaign to be eligible at all. If you only want "show it after 15 seconds", the trigger is the simpler choice.
Using it with other rules
You can put several rules on a campaign. They are combined with AND, which the editor shows as an AND badge on the rail between the rule cards: the popup appears only if all of the conditions are met at the same time.
💡 Example: Spent at least 10 seconds on the current page AND Visitors who are from Germany — the campaign is shown to German visitors who have been reading the current page for at least 10 seconds.
Each rule type can be added once: an already added Spent on pages row is greyed out in the picker with an Added tag. To change the number, open the card itself.
That's it! :) If you have further questions or need any help, please contact us and we would be more than happy to assist you. :)